The Mega-hug was born out of love and care for a loved one – my mom!


My darling mom needed warmth and company during her time in Grahamstown Hospice after her stroke, which had left her paralysed on her left side. When I found the fabulous new fabric called coral fleece, I realised that all I needed to do was come up with a simple design for a shoulder wrap that would easily settle around her, whilst still allowing her to manage it on her own – with one hand!


It worked. It would keep her warm yet left her lower arms clear to move freely for any chosen activity or to open easily when too hot. The resulting wrap proved a winner. The comfort, warmth and “company” it gave were incredibly gratifying. Yay! I was soon making the wraps for family and friends for all sorts of reasons and sewing my hugs into each cuddly fleece. I was having such fun! They proved to be the best gifts ever!


I gave each wrap with a gift-tag proclaiming that my arms were wrapped around them in the folds of the fleece and that I was close in spirit whenever the shrug was wrapped around them – together with a personal hug! It was amazing – all recipients loved the intent with which it was given and wanted to give the same to their own loved ones.


MegaHug. Photo supplied by Flux Communications

MegaHug. Photo supplied by Flux Communications

Spreading the hugs


I began to wish I could extend the gesture to anyone who would appreciate such a tactile gesture of care. There were so many people; so many victims of their circumstances who needed hugs…… But how?


That possibility became a reality after my friend; Marilyn’s mom received one of my wraps after she started chemo-therapy and felt so cold.


Her whole family fell in love with the wrap and they each wanted their own. Marilyn gave me my first big order, but with a few provisos:

– She wanted to pay

– She wanted a label on each one


– She wanted a gift tag stating that her arms would be wrapped around her chosen recipient.


It was her suggestion that made me sit down to design a logo that would depict a rounded mother-being who held her arms out in an embrace. My sister, Karry came up with the name “Mega-hug” (go figure!) and my hubby, John put together and registered the final finished logo. A business plan and beautiful dream have evolved.


With generous input from friends, family and folk who have been touched by a “Mega-hug” shoulder wrap, the Mega-hug brand is growing from strength to strength and I’m busy bedding down the many exciting new aspects that will turn it into a sustainable and viable social enterprise that can also “pay it forward” to those less fortunate.


It is my dream to turn the Mega-hug into a universal gesture of appreciation and care; something infinitely comforting and cosy that people can easily turn to when they need to be wrapped in an unconditional and companionable hug.


The thought that runs through me is: “the Mega-hug is the Mother of all Hugs, because it is the one hug that is always available, unconditional and never lets you go unless you choose to shrug it off”.


Mom and baby - Mega-hug Lite - wrapped. Photo supplied by Flux Communications

Mom and baby – Mega-hug Lite – wrapped. Photo supplied by Flux Communications

My dream of the Mega-hug becoming a gesture of care, dignity and sharing for all involved with or touched by the Mega-hug brand is coming true. From the source of creativity and manufacture, to the buyers and recipients – we are all experiencing the remarkable effect of the Mega-hug.


Our Mega-hugs are settling around shoulders in our “Mother City”, all over South Africa, as well as Malawi, Namibia, Zambia, Germany, the USA, Canada, the UK, Australia and even New Zealand.


Will there ever be enough hugs to go around?!


As much as I wanted to create a means to deliver the joy of a comforting cuddle in a Mega-hug to all, I also dreamed of it becoming a means to provide work and dignity to local unemployed folk needing decent wages here in Cape Town – and this has indeed happened.


I found seamstresses who needed work to help me sew the Mega-hugs and we’re growing into a work creation enterprise. The wages earned have saved a home from re-possession, have paid fees to allow children access to schools and crèches again, and given the ladies dignity again.


I also wanted to create the means of sharing Mega-hugs with those who have lost the care or support of their families & friends, yet still need the same comfort we are offering our own loved ones when we purchase their Mega-hugs.


Mega-hugs have now been donated to people in need at hospitals, old age homes, and safe houses around the country, and I am working on an arm of the business that will allow us to continue donating to those in need.


•     Saartjie Baartman Home for Abused Women & Children, Mannenberg, CT

•     Grahamstown Hospice & Palliative Care, Grahamstown & Surrounds

•     St Luke’s Hospice, Kenilworth, Cape Town

•     McKaiser Home for the Aged, Grahamstown

•     ACVV Home for the Aged, Grahamstown

•     Makana Home for the Aged, Grahamstown

•     Lebone House (AIDS Orphans), Grahamstown

•     My Child has Cancer Trust

•     Various individuals identified as needing a hug at that time


Follow us on Facebook to see where the Mega-hugs are giving comfort

By  Meg Stevens, creator and owner of Mega-hug



A Mega-hug is a perfect go-to fashion accessory – the exclusive design allows it to be easily, yet elegantly tossed around the shoulders, where it stays in place without interfering with the lower arms. The Mega-Hug Fleece’s are great for cold winter days and nights and the Mega-Hug Lite, made from soft cotton and stretchy Lycra, are great for those in-between days. The delicate Mega-Hug Lace Collection adds flair to any outfit, or can be worn as a stylish beach wrap.


Mega-hug  as a fashion accessory. Photo supplied by Flux Communications

Mega-hug as a fashion accessory. Photo supplied by Flux Communications

Mega-hugs also work brilliantly people with breast cancer who have had mastectomies & lymphedema’s because the patients do not have to thread their arms through sleeves, as the Mega-hug is wrapped around the shoulders. During chemo the Mega-hugs stay out of the way of the drips yet offers warmth, comfort and a cuddle…


A Mega-hug is the perfect gift for a loved-one who may be going through the cancer process, as it reminds them that you are there and supporting them, providing comfort, even when you are not there in person; as well as being a very practical garment for people with limited movement due to surgery or pain.


Meg’s story is a great inspiration to remind us that you can build a business based on love, and through this business and love spread goodness to those in need.


The Mega-hugs can be bought online, from the various markets that Meg attends, or by appointment from her showroom in Noordhoek.


There is a Mega-Hug out there for all of your needs – make sure you get one today. Visit or email 

or call 072 714 2332.


Kelly Burke

Flux Communications